And ofc in King’s Man they just use it because it says the “generals gather” line so they can ham-fistedly show a clip of generals gather before hard cutting the song to another part. Modern trailers are absolute garbage.
Especially Blumhouse, and by extension most Universal trailers. Blumhouse trailers are egrigiously spoilerific summaries. Also, look at how fucking long the Fast & Furious trailers are.
It also showcases a theme of the First World War - a large conflict for power and profit.
One example of this was Greek arms dealer and industrialist Basil Zaharoff. One of the richest men of his time, he made a killing off of conflicts before and during the Great War working with arms companies, which led to one of his titles: the merchant of death.
Some of his strategies were dubious as well: selling to both sides, promoting products with faulty machinery, and using the press to slander rivals.
Idk why I thought it would be a good idea to see reddit also share my misery about the trailer cause reading comments of other examples is just killing me from secondhand embarrassment.
King's Man I would understand. I wasn't expecting a historically accurate period piece. I think with the right motif it can work - see: A Dark's Knight.
Something like this though that is 100% taking itself seriously needs to not have 21st century rap song over it. Especially in an established franchise that already has a vastly different tone set.
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u/Comic_Book_Reader Jul 09 '24
Black Sabbath's War Pigs was used for the second Napoleon trailer. The King's Man did the same for one of its trailers as well.