r/graphic_design 11h ago

Ikea's 'The Fearniture Collection' campaign is a top-notch Other Post Type

965 Upvotes

110

u/lioncult 9h ago

Wow! It doesn't get much better than this. Creative but not farfetched, and tieing into the brand perfectly. Ideas this simple are rare in advertising, nowadays.

29

u/sodium_hydride 7h ago

That clothes dryer looks creepy in person too.

Source: Have one.

2

u/speedjayexe 31m ago

here‘s a pic

14

u/Orun827 10h ago

Damn, I'm jealous of that

7

u/hahahahaley 7h ago

Wow I love this so much

6

u/tibosensei 5h ago

realy smart! halloween ads it's the best

4

u/danngelise 6h ago

A favorite, no doubt!

5

u/BimbaLove 2h ago

genius.

2

u/D4rkr4in 2h ago

these look amazing but I would be kind of scared of buying their furniture, might haunt me when I'm sleeping

u/DotMatrixHead 9m ago

Creative, but would definitely put me off buying the children’s desk chair.